African fashion trends are always changing and trends change all the time. Fashion simply defined, is a popular style, especially in clothing, footwear, lifestyle products, accessories, makeup, hairstyle and body. Fashioning in the modern African world has improved drastically from the Stone Age till this 21st century. Fashion creation began from the mind of individuals who decided to bring out the beauty of nature transcended into humans. Thus, fashion should be treated with utmost relevance because if not the lifestyle of culture it would be what?
Dating back to the time when Africans used to dress up in leaves, some cultures in Africa still do owe to their belief that it’s the way it should be. Fashion has gone beyond mere words of what should be worn but rather how it should be worn. If you could remember some Nigerian Yoruba/Igbo attire with its dynamic influence on the world, you would realize how fashion trends have contributed to the cause of purposeful and entertaining life.
In the world of today, everyone is glued to become a fashion designer amidst several handiworks because of the privileges that come along with it. Statistics showed that 70% of the African countries in the next ten years are likely to wear clothing that is sewn by traditional African designers rather than those from overseas. This is because of the massive contribution Africans has contributed to the fashioning world.
If you’re quite conversant with the entertainment industry, you would observe the high-flying success rate of African fashion trends. Taking a look at the most anticipated and most viewed African-American movie “Black Panther” you would notice the inevitable African attires worn in the movie which has gained interest by the European countries. Sponsors and investors are showing interest in the African fashion world. Looking at the ‘Print Clashes’ South-African clothing, you would notice that prints are never going to go out of style because of the way it transforms outdated soloist pieces into revitalized ensembles.
Fashion trends like the Kimono Dress, hand bangles, bead necklaces, customized shoelaces, headgears are all products from the African culture which has gained interest on a global level. South Africa, Cameroon, Ghana, Nigeria, Egypt etc. has skyrocketed their own made fashion wears to the world where almost all foreign countries are adopting. Fashion industries have improved the creation of African wear because of its modesty and attractiveness both in summer or winter climatic conditions.
Successful fashion industries for example believes in making clothing convenient for their consumers and the adaptation of African fashion culture has expressed this. It’s no small perspective of how African culture in fashion creation has influenced the world. Top celebrities not only wear the all-white attires for events anymore but exhibit the African taste of simple fashion specifications.
African fashion entrepreneurs are looking for means to make clothing last longer on the body and still maintain its attractiveness through careful research and idea brainstorming. Fashioning in the future to come will be most appealing to potential investors because of the large market that is open to African fashion makers.
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